Autumn Hat Trick of New Projects

05/11/2010 - Manchester

The month of October proved to be rather special for us here in Manchester as we have been appointed by Sports Coach UK, Centre for Local Economic Strategies and John Rylands University Library, Deansgate.

We are working with Sports Coach UK, providers of support and training to UK organisations to promote and enhance coaching methods. Branding workshops have already taken place to make sure we’re developing a strong brand and tone of voice throughout the site development and online marketing with new features and stronger messaging that will better appeal to its core target audience.

The Centre for Local Economic Strategies (CLES), a unique independent think-doing organisation with charitable status, has tasked us to ring them bang up to date using new online marketing tools, to ensure they can have engaging digital conversations with their varied user groups. We’re also ensuring the integration of their recent acquisition of New Start Magazine is a clear and direct online journey so will be on hand to offer advice and implement its transition to becoming an online, subscription based publication. We were delighted to be awarded the project on our ability to demonstrate an understanding of the target audience's mindset.

Finally, building on the relationship we already have with John Rylands University Library we have fought off stiff competition to win the 1st Impressions exhibitions microsite. Our ideas for this purely online exhibition bought to life the the creation of a highly interactive and engaging website for the general public to showcase the collection of early print material held at John Rylands University Library in Deansgate. The material covers the initial 50 years of the printed word from the invention of Gutenberg's press in 1450 through to 1500, which will be placed online to not only educate, but to also entertain and drive further interest into the subject matter.

We can’t wait to get started!